Customer Marketing Manager (6 month contract)

We’re looking for a Customer Marketing Manager (6-Month Contract) who knows how to turn customer progression into predictable expansion. Remote within Poland.

This is not a campaign role. It’s a build-and-structure mandate.

You’ll design and launch a lifecycle expansion program that moves customers along our HR maturity curve — helping Customer Success and Account Management teams drive multi-product adoption with confidence, clarity, and evidence.

You’ll work closely with Revenue, Product, and Marketing leadership to bring structure to how we grow existing customers — replacing ad-hoc content and reactive pitching with a scalable, repeatable lifecycle engine.

What you’ll do

• Design and launch our “Journey to Human Success” lifecycle expansion framework — defining progression stages, maturity signals, and expansion triggers.

• Segment our existing customer base using behavioural and product signals to identify high-value growth moments.

• Build modular, sales-ready expansion assets — case studies, adoption narratives, ROI proof, progression playbooks, and expansion decks — that are actually used in commercial conversations.

• Partner closely with Customer Success and Account Management to understand real blockers in expansion conversations and close proof gaps.

• Establish a structured lifecycle storytelling pipeline that reduces reactive content requests and supports consistent expansion motions.

• Define how impact will be measured — ensuring clear linkage between lifecycle activity, pipeline consistency, and multi-product adoption.

What you’ll bring

• 5 to 8+ years in Customer Marketing, Lifecycle Marketing, or Product Marketing within B2B SaaS.

• Experience building lifecycle or customer progression programs from scratch — not just running campaigns.

• Strong understanding of retention, expansion, NRR, and multi-product adoption mechanics.

• Confidence working directly with Customer Success, Account Managers, and Revenue leaders.

• A structured, commercial mindset — you think in frameworks, signals, and business impact.

• High ownership. You’re comfortable stepping into ambiguity and building the structure that doesn’t yet exist.

What success looks like

• Within the first few months, you’ve defined clear customer progression stages and aligned stakeholders around a shared expansion framework.

• By mid-contract, CS and AM teams are using structured, evidence-based assets in real expansion conversations — reducing reactive requests and increasing confidence.

• By around six months, we have a documented, operational lifecycle expansion program in place — complete with segmentation logic, progression triggers, modular assets, and a clear link to expansion pipeline performance.

• This role builds the foundation for a long-term customer lifecycle capability — with measurable impact on multi-product adoption and expansion consistency.

Show me … the benefits!

Full Flexibility: Work where and when you do your best (from within Poland 🇵🇱) Morning person or night owl? Home office or office vibes? You decide. We have a great office in Warsaw 📍

Learning: 10% of your working time... Built in, not squeezed in.

Health & Wellbeing: Private medical care with LuxMed (standard package, upgrade if you’d like). Because feeling good should never be optional.

Stay Active: Multisport card to keep you moving, whether it’s yoga, weights, or five-a-side football.

Vision Support: Need new glasses? We’ll chip in so you can see your work (and the world) clearly.

Time Off: ~35 days off per year incl. public holidays.

About Zensai

Zensai builds AI-powered tools inside Microsoft 365 that help companies develop their people and improve performance.
We’re challenging traditional HR tech, which has promised transformation for years without delivering it. Our Human Success Platform connects learning, engagement, and performance—so growth happens in the flow of work, not in disconnected systems.

Learn more about how we hire at Zensai here!